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  • Image for Successful-fundraising-post-GDPR


Product Overview

This full one day conference will offer practical advice for charities in a post GDPR world, examining becoming more financially sustainable, exploring new ways to raise funds and diversifying as well as capitalising on new technologies. 

Date:        6 December 2017
Time:        08.30 - 17.10
Venue:      Connaught Rooms, London

The Fundraiser, Smee & Ford and Charity Choice are delighted to present the second of our a one-day conferences designed specifically to help charities explore new ways to raise funds and diversity their activity, to engage new supporters and capitalise on new technologies.

Day delegate rate: £295 - Includes lunch and refreshments

09.00 –  9:30      Registration& refreshments

09.30 – 10.30     Morning sessions

10.30 – 11.00     Refreshments& networking

11.00 – 13.00     Morning sessions continue

13.00 – 14.00     Lunch & networking

14.00 – 15.30     Afternoon session

15.30 – 16.00     Refreshments & networking

16.00 – 17.00     Afternoon sessions continue

17.00 – 17.10     Closing remarks

What’s on the agenda?


Transforming fundraising post General Data Protection Regulation (GDPR)

  • Overcoming practical implications of GDPR
  • Assessing the challenges and risks to a new approach
  • Prioritising fundraising activities
  • Exploring the impact of the Fundraising Preference Service (FPS)

Is consent marketing the only option?

  • Exploring the options including legitimate interest
  • Reviewing the journey of moving to consent opt-ins
  • Testing consent statements

Where next for fundraising?

  • Rethinking the fundraising strategy
  • Overcoming the lack of grant funding
  • Identifying new innovative ways of raising funds and diversifying income
  • Exploring social fundraising
  • Strategies to engage new supporters in a more regulated environment

Exploring new ways to raise funds and engage with donors

  • Optimising fundraising events
  • Enhancing the donor experience
  • Communicating collective impact

 Developing an effective community fundraising programme

  • Practical advice to benefit from investing in community fundraising
  • The role of the supporters and building strong working relationships

 Creating a digital fundraising strategy post GDPR

  • Exploring new opportunities for digital fundraising
  • Embracing new technology and moving towards digital engagement of new and existing supporters
  • Innovations in digital fundraising – exploring the benefits of contactless giving and the use of smartphone apps

Developing a successful legacy fundraising strategy

  • Overview of current issues facing legacies – Brexit and changes to current laws on Wills
  • How to start legacy fundraising?
  • What is the best call to action?
  • Making it easy to make a Will – the benefits of technology based Wills
  • Stewarding legacy supporters – targeting the new generations
  • Effective collaboration between charities and legal professionals

Recognising bereaved supporters in the supporter journey

  • Our qualitive and quantitive research with our bereaved supporters
  • New product development for bereaved supporters
  • Why the words we use are so important to how someone feels

Working in collaboration

  • Exploring new opportunities through corporate giving
  • Building strong corporate fundraising partnerships

Booking Terms and Conditions
1. Bookings are subject to availability; in the event of the booking not being accepted by Wilmington Plc the total amount will be refunded. 
2. Payment must be received in full prior to the course, or attendance may not be permitted. 
3. Payment terms: All clients must pay within fourteen days from date of invoice and payment must be received in full prior to the course/ event. All late bookings where orders are placed fourteen days before an event are payable in full by return and prior to the course/event. Failure to pay in accordance with this clause shall entitle Wilmington Plc without prejudice to any other rights to charge interest at the rate of 8% per annum above the Bank of England (UK) base rate together with compensation for debt recovery cost pursuant to the provisions of The Late Payment of Commercial Debts (Interest) Act 1998 as amended and supplemented by The Late Payment of Commercial Debts Regulations 2002. Please contact Customer Services with any issues regarding clauses 3 or 4 which may delay payment. 
4. All speakers are correct at the time of printing, but are subject to variation without notice. 
5. If the delegate cancels after the booking has been accepted, the delegate will be liable to the following cancellation charges: - Cancellations notified over 45 days prior to the event will not incur a cancellation fee. - In the event of a cancellation being between 45 and 30 days prior to the event, a 20% cancellation fee will be charged. - For cancellations received less than 30 days prior to the event, the full delegate rate must be paid and no refunds will be available. Alternatively a substitute may attend in place of the original delegate provided they are from the same organisation. 
6. All bookings submitted by e-mail, fax, post, web or over the telephone are subject to these booking conditions. 
7. All cancellations must be received in writing. 
8. Wilmington Plc will not be held liable for circumstances beyond their control which lead to the cancellation or variation of the programme. 
9. Wilmington Plc reserves the right to reject any booking at any time prior to the event, without explanation. 
10. Bookings are subject to 20% standard UK VAT charges where appropriate. 
11. Early bird offers cannot be used in conjunction with any other Wilmington Plc promotion or offer. 
12. All bookings received less than 5 days before the date of the event must be paid for by credit card. 
13 Wilmington Plc reserves the right to reject delegate bookings from vendors and solution providers